08 June 2010

Jobs showed the iPhone 4



 Фото: с сайта images.apple.com
 June 7 at a conference for developers WWDC 2010 Apple CEO Steve Jobs formally introduced the iPhone a smartphone new generation, which goes on sale in the United States in June.

His speech Jobs began with a story about the success of the company over the past few months. The first "hero" of his story became a Tablet PC iPad. According to Jobs, the device worked over thousands of engineers, but for the time elapsed since the start of sales, was sold more than 2 million computers, it is sold every three seconds one iPad. By the end of July planshetnik will be available in 19 countries worldwide.

Also, Apple chief demonstrated the most popular applications for iPad and stressed that the device is now able to show documents PDF (one of the most popular formats, including electronic books). Also, Steve Jobs talked about the store App Store, where every week is sent to the 15 new of thousands of applications, of which 95 per cent approved by the Administration.

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After Steve Jobs appeared on the scene executives video service NetFlix, a developer of social games Zynga (in which he put $ 180 million Russia fund DST) and other companies, telling about the successful partnership with Apple.

Finally, after half an hour after the start, began the work for which a hall full of journalists and bloggers - Steve Jobs started talking about the iPhone. According to him, a smartphone is the second largest market share in the U.S. - 28 percent. In the first place - the company RIM, manufacturer of BlackBerry, with 33 per cent in the third - Windows with 19 per cent. The share of Android-devices accounted for only 9 percent of the market.

At 10 hours 31 minutes proceeded to the head of Apple's story about the new iPhone 4 - this is the official name of the device. Smartphone for 24 percent thinner than its predecessor - iPhone 3GS - has a thickness of just 9 millimeters. According to Jobs, iPhone 4 was the most thin smart phone in the world. The unit is also equipped with slot format microSIM (it took to make room for more cumbersome and capacious battery), built-in camera and LED flash.
iphone-4-thumbIn addition, the new iPhone 4 supports mobile standards GSM and UMTS, and wireless WiFi and Bluetooth, is equipped in GPS. The housing is made of steel - users can choose black or white - and protects the display glass is strong
Diagonal Size iPhone screen 4 is 3.5 inches, and resolution - 940x640 pixels. Special attention is given technology Retina Display, whereby pixel density is increased to 326 dots per inch (whereas the human eye can not perceive more than 300 dots per inch). Thus, the screen iPhone 4G provides a much clearer picture than previous models of smartphones.Apple chief likened the image on the display with a well-printed book.

At the same time according to Jobs, the developers of games and programs do not need to do to the picture in their application has better quality - for them it will make the Retina Display, converts text, pictures and images in higher resolution.
IPhone became the basis of processor A4. In addition, the smartphone will be supported by new communications standards HSDPA / HSUPA (download speed / send data - 7.2/5.6 megabits per second). Finally, another innovation has built-in gyro that combines four sensors, a compass and accelerometer. The head of Apple, gyroscope - a new record for game developers. As proof of Steve Jobs launched a little Jenga - a game in which you want to rotate in the space of wooden blocks.
Camera in iPhone 4 pyatimegapikselnaya, with an emphasis not on the resolution, and picture quality. In addition, the camera has a 5 x digital zoom, can record video in HD-format, has a built-in software for video editing, and supports a new "chip" - to touch the screen to the camera focus. Finally, users will have the option, which allows one click to upload video to the web.

Software for processing rollers allows you to add a video photos, titles and subtitles, as well as transition effects between scenes, and musical accompaniment. Created a video, you can save a maximum (720p), average (540p) and low (360p) resolution. The cost of the application iMovie for iPhone would be 4.99 dollars.

During the demonstration of a smartphone in the hall there were noticeable problems with the Network. According to Steve Jobs, to blame for this were journalists, continuously broadcasted events in news feeds and blogs of their own. In this regard, Apple chief asked the attendees turn off the WiFi, then the journalists moved on to mobile communications.

Another innovation was the operating system, dubbed iOS 4, supporting more than 1500 new API (programming libraries), and are fully multitasking. In addition, it, like in other OS, there were full folder. The system for processing mail messages supporting chain letters, applications can be grouped into folders, and search for it will be possible with the help of Google, Yahoo! Or Bing.

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Will be maintained in the iPhone 4 and Annex iBook, designed for reading electronic books.Steve Jobs said that users will be able to read books in PDF, and various devices Apple will be able to synchronize to the book can be read, for instance, the iPad and iPhone, with the page open itself by synchronizing bookmarks.
Another innovation in iOS 4 was advertising system iAd, display ads in applications. This helps the developers to increase their earnings. Click on the banner will not result in switching applications - advertising will unfold in full screen, and at any time you can turn. In the near future developers will be able to introduce iAd in their programs. According to Jobs, advertising in applications Apple will bring $ 250 million profit a year, while in the second half of this year, the company intends to become the second player in the mobile advertising market.

Also, the crowd showed FaceTime - functions in video calls. It only works in standard WiFi (but promised support for other communications standards in the future) and allows you to link the iPhone only 4, if the user does not need to install any software.

iphone-4-hands-onCost iPhone 4 in the U.S. of $ 199 for 16-gigabyte version and $ 299 for 32-gigabyte - subject to the two-year contract with mobile operators. Pre-order smartphone may be placed, starting from 15 June, the start of sales in 18 countries is scheduled for June 24. In addition, owners of third-generation iPhone since June 21 will be a free upgrade software platform to iOS 4.
In conclusion, Steve Jobs talked about the fact that the creation of four iPhone took 18 months and thanked the developers for their work.

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